Durango Leather Company Influencer Campaign

Alex Levine of The Gaslight Anthem in a Durango Leather Company jacketI organized an influencer campaign for Durango Leather Company which included placement in nine lifestyle blogs and culminated in a brand collaboration. Each of the lifestyle bloggers modeled and reviewed a different piece from Durango’s 2015 line.

The remaining pieces from the line were then featured in a collaborative look book with Tiger Cuts, a lifestyle and clothing brand founded by The Gaslight Anthem bassist Alex Levine.

The photo at right was included as part of Tiger Cuts’ look book which can be viewed in its entirety on their site.